one sweet nothing


It's funny how the things from our childhood are permanently emblazoned on our brains. Marketers, of course, know this best. That's why they donate math books to schools that use M&Ms as counting props and give away and sell products to children in their schools; they know that brand loyalty is most assured if it's started young. We saw a preview for 'Herbie' yesterday, and I remembered aloud my fascination with Herbie as a kid. My mom pointed out that the marketers know how old I am and that our generation of Herbie-lovers will have a hard time saying 'no' to the movie.

Technorati Tag: marketing

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